Celebrating 21 Years of Success: Farewell to the Iconic ‘Dr. Phil’ Talk Show and its Completion of a Stunning Daytime TV Run.
End of Dr. Phil’s reign as king of daytime TV
Dr. Phil, the controversial TV therapist, will be ending his long-standing role as a king of daytime television. The show has been on air for 21 years and has been a source of shock value and drama, often causing controversies and the perception of exploitation of mental illness for TV thrills. However, the show has remained popular, with roughly 2 million viewers tuning in every day, making it the second-most watched daytime show.
Background on Dr. Phil and his show
Dr. Phil has a doctoral degree in clinical psychology, but he has not maintained an active license since appearing on The Oprah Winfrey Show in the late 1990s. Despite this, he has continued to provide advice to guests ranging from troubled couples to grieving celebrities.
Controversies surrounding Dr. Phil
The show has been subject to criticism and controversy, including allegations from former employees that guests were manipulated into a vulnerable state for dramatic television, and lack of medical expertise from the show. In 2016, the show aired an interview with Shelley Duvall, which raised questions about his credentials, and in 2020, he appeared on Fox News and made claims about the COVID-19 pandemic without evidence.
The show’s contributions to health and wellness
Despite these criticisms, CBS Media Ventures notes that Dr. Phil has provided over $35 million in free health and wellness resources to guests off-camera and has won multiple awards for his depiction of drug, alcohol, and tobacco use and addiction. the show has also expanded his media brand with two podcasts and nine books and has been inducted into the Broadcasting and Cable Hall of Fame.
Expansion of Dr. Phil’s media brand
Despite ending his daytime TV show, Dr. Phil will not be going too far. He plans to announce a “strategic, prime-time partnership” with CBS Media Ventures, set to launch in early 2024, which will expand his reach and increase his impact on television and viewers. The traditional broadcast TV season ends in spring, but no date has been given for Dr. Phil’s final show. In the meantime, CBS Media Ventures will continue to offer stations a package of reruns, with occasional new wraparound content for future seasons.
Conclusion on the shows’s future impact on television and viewers
In conclusion, Dr. Phil will be ending his reign as a king of daytime television, but viewers haven’t seen the last of him. He plans to focus on prime-time programming and is looking forward to expanding his reach and impact on television and viewers in the future.
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